| Product Name | 1509 Basmati Rice (Golden Sella) |
| Variety | Pusa 1509 (Hybrid Basmati) |
| Grain Length (Raw) | 8.40 mm to 8.50 mm (World’s Longest) |
| Color | Deep Golden / Yellow |
| Texture | Firm, Separate, Slightly Thinner than 1121 |
| Cooking Time | Fast (Cooks quicker than 1121) |
| Moisture | Max 12.5% |
| Broken Ratio | Max 1% or 2% |
| Origin | Punjab / Haryana / UP, India |
| Packaging | 10kg, 25kg, 40kg Non-Woven or PP Bags |
| Container Capacity | 20ft: 25-26 MT |
| Shelf Life | 24 Months |
To assist international procurement networks and simplify port customs classification, here are the common standard terms:
| English | 1509 Golden Sella, Extra Long Parboiled Rice, Budget Basmati |
| Hindi | 1509 Golden Sella (1509 गोल्डन सेला) |
| Arabic | Sella Basmati Iqtisadi (سيلا بسمتي اقتصادي) / Mazza Long Grain |
| Retail Category | “Budget Basmati” / “Catering Rice” |
Wholesale distribution networks and high-volume commercial caterers face constant pressure to lower food costs without sacrificing the elite visual presentation of extra-long grain dishes. This hybrid selection bridges that exact operational gap.
The Cost-Efficiency Premium: The 1509 variety provides an exceptional raw grain length of 8.40 mm to 8.50 mm—making it one of the longest Basmati grains available globally. Despite matching or exceeding the cooked visual footprint of premium 1121, 1509 is typically 10–15% more economical, allowing food service brands to maximize operating margins while presenting an elite long-grain aesthetic.
Large institutional kitchens managing multi-ton daily runs must evaluate grain cellular density. A softer kernel matrix translates directly into utility savings.
The Technical Advantage: Compared to older, rigid strains, the 1509 grain absorbs hot liquids rapidly and features an expedited cooking duration. For massive industrial catering operations, this decreased cooking loop significantly scales down fuel consumption and floor labor hours.
High-Volume Budget Catering: The premier insurance baseline grain chosen globally for massive wedding banquets, institutional canteens, and charitable feasts where visual length and sharp budget controls are simultaneously required.
Middle Eastern Rice Platforms (Mandi / Kabsa): Extensively deployed across regional food sectors requiring a deep yellow hue and an extra-long, thin needles appearance that holds up beautifully alongside heavy meat juices.
Commercial Grain Blending: Frequently mixed systematically with premium 1121 stocks to lower overall raw material costs without degrading the premium appearance of the finished platter.
Quick-Service Stir-Frying: The hydrothermal parboiling (Sella) treatment hardens the starch structure, making the grains non-sticky and perfectly separate for high-heat fried rice applications.
Sizing Guardrails: Sourced directly from the fertile, mineral-rich tracts of Punjab, Haryana, and Uttar Pradesh, our grain lots are systematically processed using state-of-the-art automated optical Sortex sorters to isolate field stones, defects, or loose particles, capping broken grains tightly below a 1% to 2% limit.
Logistics Engineering: The hydrothermal parboiling sequence drives vital nutrients deep into the core and crystallizes the starch layout, making the grain structurally robust enough to withstand rough handling during extended sea transit. We optimize container space to load a heavy 25–26 MT within standard 20ft hulls, maintaining moisture strictly under 12.5%. Bulk distribution is supported via 10kg, 25kg, or 40kg Non-Woven or PP bags, with comprehensive private label printing available to showcase specialized text such as “Extra Long Basmati Rice” directly onto your bags to drive target market sales.
